Build a New Future for the Industry: Licheng Promotes Healthy Development of the Industry through Practical Actions

In August 2025, the newly revised Code of Professional Ethics and Practice Discipline for Patent Attorneys (hereinafter referred to as the "Code") was officially issued by the All-China Patent Agents Association. As an industry guideline centered on "practicing in accordance with the law and acting in good faith", its promulgation has established clear behavioral boundaries and value orientations for the development of the patent agency industry.

As a member of the "First Batch of Precision Service Guarantee List for Patent Agencies", Licheng has responded to the call of the Code through practical actions. It promptly organized all staff to carry out special learning sessions and incorporated the requirements of the Code into the core practice guidelines of the agency.

I. Adhere to Professional Ethics and Oppose Involutionary Competition

The Code of Professional Ethics and Practice Discipline for Patent Attorneys clearly stipulates that patent agencies and patent attorneys shall practice in accordance with the law, abide by the principle of good faith, and prohibit unfair competition.
Currently, some agencies in the industry engage in vicious competition through low-price strategies. This not only harms their own interests but also disrupts market order and undermines the overall image of the industry.
Licheng firmly opposes such involutionary competition. We deeply understand that patent agency is a highly professional service, and its value lies in providing clients with accurate and comprehensive legal protection and technical support. Therefore, we will continue to adhere to professional ethics, improve service quality, and gain clients' trust through professional capabilities and high-quality services rather than relying on low-price competition.

II. Reasonable Pricing to Reflect Professional Value and Take the Lead in Promoting Value Return

The Code emphasizes that patent agencies and patent attorneys must ensure service standards and quality, which cannot be separated from a reasonable pricing mechanism.
Currently, the price of some patent agency services in the market is excessively low, making it difficult to guarantee high-quality service delivery. In the long run, this will damage clients' interests and the industry's reputation.
Licheng believes that reasonable pricing is the foundation for reflecting professional value and ensuring service quality. We will formulate scientific and reasonable charging standards based on factors such as service content, complexity, and innovative value. Meanwhile, we will strengthen communication with clients, clarify service value and charging basis, enhance service transparency, and ensure clients receive value-for-money services. We look forward to working with industry peers to promote the establishment of a reasonable pricing system and collectively improve the industry's service level.

III. Share Responsibilities and Address Industry Crises

Faced with industry crises, Licheng is fully aware of its responsibilities. We not only strive to excel in our own operations but also take the lead in driving the overall improvement of the industry. In accordance with the requirements of the Code of Professional Ethics and Practice Discipline for Patent Attorneys, we will strengthen internal management, establish and improve various rules and regulations, and ensure compliant practice and high-quality services. We are willing to strengthen communication and cooperation with the government, industry associations, and other stakeholders to jointly promote policy formulation and standard establishment, contributing to the long-term development of the industry.
As a member of the "First Batch of Precision Service Guarantee List for Patent Agencies", Licheng deeply understands its responsibilities and missions. We will continue to uphold the core values of "Integrity, Professionalism, Innovation, and Win-Win", and engage in the cause of patent agency with greater enthusiasm, more pragmatic work style, and more innovative spirit. Licheng is willing to work with industry peers, taking professionalism as the boat and responsibility as the sail, to jointly lead the patent agency industry into a new stage of higher quality and higher level development.